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Building A Value Add BD Strategy Course

Next Intake: Tues 14th Jan 2025

Designed for those looking to move beyond traditional sales tactics by creating a tailored, value-driven approach
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2 x 1.5 hour live Zoom sessions for interactive group learning

Post session coursework to implement the learnings

Over 10 supporting templates & documents provided

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Building A Value Add Strategy Course

Traditional BD is evolving, and cold calls alone aren’t enough.

In this course, we’ll help you design a compelling value-add strategy tailored to your market. You’ll leave equipped to create relevant touch-points that deepen prospect engagement and maximise your ROI.

Who is this course for?

This course is ideal for recruitment professionals, business developers, and agency leaders who want to strengthen their market presence and engage prospects more meaningfully. It’s designed for those looking to move beyond traditional sales tactics by creating a tailored, value-driven approach that resonates with their target audience. If you’re looking to boost prospect engagement, establish impactful touch-points, and maximise your ROI, this course is for you.

 

Cost $1,000 +GST per person

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Course

Breakdown

2 x 1.5 hour live online sessions, with additional coursework and activities to support with embedding what you have learnt.
Session 1: Tues 14th Jan @ 1pm AEST: Crafting a Resonating Value-Add
In this session, we dive into building a value-add that genuinely resonates with your prospects. Learn how to identify what your target market finds valuable, and create a strategy that makes your outreach impactful rather than transactional. By the end, you'll have developed a unique value-add that sets your BD apart and creates meaningful engagement opportunities.
Session 2: Tues 21st Jan @ 1pm AEST: Multi-Touchpoint Execution for Maximum Engagement
In session two, we focus on turning your value-add into action. We’ll help you build a multi-touchpoint plan that keeps prospects engaged at each stage of their journey. Whether it’s email, calls, or other channels, you’ll learn how to execute your strategy with precision and maximise your ROI. By the end, you’ll be equipped with a structured approach to driving deeper engagement that goes beyond one-off outreach.
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Your

Trainers

Developing recruiters of the future
Ez Khan
Ez Khan
Founder
Lucy Whale
Lucy Whale
Director
about hume scope
Tues 14th Jan 2025 Intake
Live Session Dates: 14th Jan, 21st Jan
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TBC
TBC

Next

Intakes

If you would like to enquire about future dates, please get in touch!
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    Download Course Brochure

    Download our brochure here or contact us here and we will give you a call!

    Success

    Stories
    Hume Scope are great, they offer and real valuable training that is up to date and practical in today's market. They are also natural teachers so their training is easy to understand and digest. Definitely worth doing a course through them.
    Ryan Kelly
    Creative Natives - Founder/Director
    I am very happy to highly recommend the course. It was totally invaluable. I think the biggest takeaway for me was around automation and automating a lot of what I'm doing.
    Sinead Connolly
    Lotus People - Founder/CEO
    The Experience was fun and thats very important from learning. Super collaborate and interactive.
    Will Wetherall
    Latitude IT - Group Manager
    All of our guys get heaps of value out of the training, including us as the owners.
    Adrian Karloci
    B&K - Co-Founder
    It's been phenomenal. My team have been so much more empowered with the right information, they know how to properly go to market. We've already had some great success!
    Erin Evans
    Firesoft - Founder/Director
    The sessions gave our staff a lot of confidence!
    Dean Greaves
    Mars Recruitment - Director
    The training has transformed my role! Its an absolute game changer.
    Tom Rapley
    Kennedy Reid - National Client Director
    The time sending those messages and setting everything up is far less than what we've ever spent on different platforms to do our jobs. It's not only fun, but quick and easy too! We get incredible engagement from clients and candidates.
    Priscila Crawford
    Kona Recruitment - Partner

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